Friday, 13 November 2009
7 Effective Way to Change Landing Page
Change is the law of nature. Change is the need. Why do I think so?
Yes, this has to do with your landing page. If you want to continue to attract visitors, do not hesitate to change. If the landing page you are able to attract many buyers, you still have to think about changing your landing page.
But, do any changes. There are several steps you must consider in making changes. The goal, surely increase and net buyers as much as possible contact visitors.
In addition, this change can be made if you want to make your website image change. Ah! I remember why so many famous brands changing their logos. For example, the logo of national banks.
Ok ... now we discussed the changes that you can do with landing page.
1. Make changes to this page
Mind to change your mind you should have your little heart you long before you start making a landing page. Meaning what? You see, when you begin to make a landing page, you also have to have a backup landing page design others. For example, about the design changes in the newsletter.
So any time you decide to make changes, you are ready.
2. Make a small research
This research is useful to know what your visitors are looking for from your website. Learn what products they are looking normal. And, please create an ideal image of a regular visitor came to your site. Remember, the more you change the landing page according to the type of your target visitors.
3. Remove the landing page that does not need
Visitors come to your site because they want things that are specific. They wanted to be what they are looking for. So, do not be breaking their concentration is not important part.
Color and typography actually beneficial for your site. Two things can be a referral visitors. But, do not make too many pictures that can seize your visitor's attention. So, the correction of all images that you display. If excessive immediately delete!
4. Move navigation
You can create a distraction by moving your navigation. But, do not move the navigation section of the place was familiar visitors. For example the location of your link.
5. Focus
The main purpose was to prevent landing page your visitors go anywhere. So, as much as possible do not let your visitor clicks on a part other than your product promotions.
6. Check email only
If you ask visitors to register in the newsletter, just ask their email address. Avoid asking too complete. Visitors can assume your website is too bureaucratic.
7. Test, test, and test
After completing the design of the new landing page, do not forget to test. Well, then again you should ask yourself.
* Are all the landing page is focused on the purchase?
* Did you create ads that can convey the message to buy?
* Have you reduced the concentration of visitors who broke?
* Does this landing page can improve the quality of your brand?
Yup! not any change landing page ya ... Customize your needs. Good change ... and create a dynamic landing page ... do not be boring yes.
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